Published on: 31/01/2024
In a recent conversation with Cointelegraph, Nino Chanev, Head of Marketing and Business Development at Changex, provided a fascinating glimpse into the surging world of DeFi and how his platform is simplifying it for a broader audience.
The past two years have been extremely challenging for the crypto industry. The collapse of popular exchanges like Luna and FTX, coupled with a prolonged bear market, have left many potential players disheartened. However, silver linings are present in the emergence of projects like Changex that aim to demystify and streamline crypto adoption, especially for those not particularly tech-savvy.
Chanev acknowledged that the crypto industry moves quickly, making navigation a bit of a hassle for many. Additionally, most platforms are designed with an expectation that users have prior crypto familiarity, making these spaces intimidating for newcomers.
However, steps taken by Changex to offer an inclusive crypto experience may change this. The platforms integrated system, designed with traditional Web2 investor needs in mind, offers a wide range of features. Their latest update, Changex 2.0, allows multi-wallet connectivity, on-and-off-ramp transactions, and banking functionalities, providing users a seamless and comprehensive investing experience.
A noteworthy introduction in Changex 2.0 is its all-in-one dashboard, which displays a user’s fiat and crypto assets side by side, simplifying portfolio management. Operating from this single point-of-control, users can trade different assets and move funds across the globe using a multi-currency IBAN.
Addressing the fragmented nature of DeFi protocols, Chanev highlighted the platforms Earn page, where users can stake their crypto in just a few taps, minimizing the complexities and trust issues associated with multiple protocols.
Moreover, topping off their feature list is the Crypto Debit Card and multi-currency IBAN. These allow investors to manage both crypto and fiat from the same dashboard, providing them with the freedom and flexibility to use their funds as they wish.
Despite the exciting offerings, Changex is mindful of the regulatory challenges and scrutiny that fintech platforms face today. As Chanev mentioned, they are working in partnership with a regulation-compliant, crypto-friendly bank, ensuring that Changex operates within AML & CTF guidelines and regulatory frameworks.
In the bid to onboard new users, Changex is employing a two-pronged approach. They aim to provide intuitive UX coupled with a robust educational tool, the Changex Academy. This combination aims to ease the onboarding process for the uninitiated.
For investors, all these developments signify a shift in crypto platforms’ approach. By simplifying crypto transactions and investment processes, platforms like Changex are breaking down barriers and making cryptocurrencies more approachable. More streamlined services may encourage traditional investors to venture into the dynamic world of DeFi.
Overall, these developments may also contribute to a more positive market sentiment, potentially impacting future market movements. As more platforms follow the approach of offering user-friendly and inclusive services, we might see higher investor participation and, eventually, a more robust and resilient crypto market.
Of course, as the crypto-market evolves, investors must stay informed and cautious. Platforms like Changex and their developments certainly simplify the process but do not eliminate the inherent volatility and risks associated with the market. Therefore, comprehensive research and calculated decisions remain crucial for a successful investing journey.